In 2012, we created the first cup of Cheese Tea by the river in Jiangmen, China, pioneering the use of real ingredients such as real milk, real fruit, real tea, and real natural cane sugar. This marked the beginning of the era of “New-Style Tea” drinks.
Together, we bring true quality tea beverages and an inspiring brand to more users,promoting the culture of JOY.
In 2012, we created the first cup of Cheese Tea by the river in Jiangmen, China, pioneering the use of real ingredients such as real milk, real fruit, real tea, and real natural cane sugar. This marked the beginning of the era of “New-Style Tea” drinks.
Together, we bring true quality tea beverages and an inspiring brand to more users, promoting the culture of JOY.
Very Grape Cheezo
HEYTEA All Time #1
2018
Original
Launch of [Very Grape Cheezo]
5 years
Consecutive #1
More than 100,000,000 cups sold
Strawberry
Mulberry-Noir Tea
Highest praised of the year
Positive Review Rate
98%
Hiroshi Fujiwara’s FRGMT’s First
“New-Style” Tea Brand Collaboration
Single-Day Single-Store Highest Sales
2600cups
19 RMB for Merchandise by the
Godfather of Street Culture
Very Persimmon Crystal
"Most Searched Drink" of the Year
Elevating the Persimmon from being just a common fruit
31cups
“Most Search” &
“Most talked about” online
Single day sales reaching
100,000cups
Very Nectarine Plum
Rising Star of In Season
2500tons
fresh nectarine and plum
were used in a year
2022 In Seasonal Fruit Tea
Sales Ranking #1
Roasted Brown Bobo Milk
Real Dairy
Comforting Milk Tea Series #1
2012
Original
Roasted Brown Bobo Milk
1,200,000cups
sold in 2022